Results
Receipts, not rounded-up averages.
Pulled straight from client Shopify dashboards. Brand names redacted — the numbers are exactly what the dashboard shows.
Receipts
Straight from the dashboard.
Unedited Shopify screenshots from accounts we still run. Brand names redacted. The numbers are exactly what the dashboard shows. Hover any tile for the window it was earned in.
Shopify · Last 12 months
Revenue trend, multi-month climb
ShopifyLast 12 months
Shopify · Last 90 days
Sessions vs conversion lift
ShopifyLast 90 days
Shopify · Last 90 days
Order volume scaling
ShopifyLast 90 days
Shopify · Last 60 days
AOV holding through scale
ShopifyLast 60 days
Shopify · Last 90 days
Returning customer share up
ShopifyLast 90 days
Shopify · Last 30 days
Channel mix rebalanced
ShopifyLast 30 days
Shopify · Last 30 days
Online store conversion rate
ShopifyLast 30 days
Shopify · Year over year
Total sales vs prior period
ShopifyYear over year
Shopify · Last 90 days
Sales by traffic source
ShopifyLast 90 days
Names redacted. Numbers are exactly what the dashboard shows. Reference calls available on request.
By vertical
Performance across categories we operate in.
Vertical
Avg. ROAS
Avg. CAC change
Apparel & accessories
3.4x
−42%
Beauty & skincare
2.9x
−31%
Home & lifestyle
3.1x
−28%
Health & supplements
2.6x
−45%
Consumer electronics
2.4x
−22%
Food & beverage
3.0x
−36%
Founders on us:
What founders say after the second invoice.
Operator-to-operator notes from founders we've actually run accounts for. No screenshots, no badges, no third-party platform. Just the words they used.
Avg.5.0
Across every account we still run
Founders who renewed past month 3. Reach-outs available on request.
Attribution rebuilt · system over chaos
Working with WBL completely changed how we run Google and Meta. They rebuilt tracking, fixed attribution, and showed us which products actually drive profit. For the first time, marketing feels like a system instead of chaos.
Neil · CMO
FlySportUK·Nov 2024
Spend −32% · margins up
We'd worked with four agencies. Beautiful decks, zero grasp of unit economics. WBL was the first team to actually dig into margins and commissions. They restructured Meta, cut spend by 32%, and put it where conversions actually happen.
Andrew · CMO
Wipebook·Oct 2024
Google Ads → profitable
If you want someone to just push buttons in Ads Manager, look elsewhere. If you want a team that gets in the numbers and tells you what you don't want to hear, this is them. Our Google Ads were a mess. They cleaned it up and the campaigns finally turned profitable.
Jessica · CMO
Skullcandy·Sep 2024
Sales +40% · 90 days
I'm not a marketer, so I needed a team that would just take it on. They set up Google Shopping, Performance Max, remarketing — and helped us tighten Shopify on top of it. Sales were up 40% in 90 days. More importantly, I actually know where every dollar goes now.
Egor · Owner
La Musa·Aug 2024
Tracking rebuilt · scale-ready
I don't usually leave reviews, but this one's earned. Before WBL we were burning budget on chaos in the accounts. They fixed tracking, restructured the campaigns, and showed us exactly what to scale. They communicate like our own in-house team.
Daniel · Co-owner
Defence Company·Jul 2024
Unit-economics audit · SKU map
Working with WBL is a different league. First agency I've worked with that doesn't just spend the budget — they think like a business partner. They restructured Meta and Google, ran a unit-economics audit, and showed us which SKUs actually drive margin.
Anna · CEO
Woodson·Jun 2024